Marketing is one of BCMEA’s newest departments. The department’s work is focused on two key relationships: BCMEA’s relationship with federal and provincial governments, and our relationship with our customer-members.
In terms of government relations, BCMEA continues to reach out to government so that the Association has a presence at the table when regulatory issues are being discussed.
Our goal is to ensure that governments understand the role our member-customers play in the economy, and how regulations can affect their ability to do business.
In Canada, the Asia-Pacific gateway contributes 12-billion dollars to the Gross Domestic Product, is responsible for 130,000 direct and indirect jobs, and here in BC, directly employs 47-thousand people. With continue investment by governments in infrastructure, we believe the gateway could grow by another 30 to 40 percent. That translates into tens of thousands of well-paying jobs in BC and across Canada. Ensuring that the country benefits from this phenomenal economic engine is one of BCMEA’s key goals.